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What Money Can't Buy...
We all know what money can buy...but it is also important to appreciate what money CAN'T buy. We asked the experts in Luxury Travel to reveal the best things in life that are free.

Niki Leodanis - COO & President of Kimpton Hotels

What is the most important thing money can't buy?

An experience. It's up to you to create your own memories and truly explore a new culture and destination.
Read Niki Leodanis' Expert Opinion
Geoffrey Kent
Geoffrey Kent, Founder, Chairman & CEO of the Abercrombie & Kent Group of Companies
What is the most important thing money can't buy?
Time. We always assume that money and goods represent luxury, but for most of us time has become far more valuable than money. The feeling that there is enough time, that there is no anxiety - that is true luxury. You can send back a pair of shoes but you can never replace a bad travel experience. Time is lost forever.
Read Geoffrey Kent's Expert Opinion

Sonu Shivadani

Sonu Shivdasani, founder Six Senses Group

What is the most important thing money can't buy?
True genuine warmth in welcome and service. Local influences, especially fresh and authentic local food and wine.
Read Sonu Shivdasani's Expert Opinion

Claus Sendlinger

Claus Sendlinger, CEO & President Design Hotels

What is the most important thing money can't buy?
The perfect moment
Read Claus Sendlinger's Expert Opinion

Neil Palmer

Neil Palmer, CEO Per AQUUM
What is the most important thing money can't buy?
Immortality, you only live once so enjoy it every day if possible
Read Neil Palmer's Expert Opinion

Mark A. Edelson, President and CEO, Alila Hotels & Resorts

What is the most important thing money can't buy?
The spiritual inspiration of clean air, sunshine and a stunning natural setting with good friends!
Read Mark A Edleson's Expert Opinion

dominique loiseau

Dominique Loiseau, International Vice-President Relais & Châteaux
What is the most important thing money can't buy?
Money can't buy family, and that's the most important thing in life.
Read Dominique L'Oiseaus  Expert Opinion

Gerald Lawless

Gerald Lawless, Executive Chairman of the Jumeriah Group
What is the most important thing money can't buy?
Friendly service.
Read Gerald Lawless' Expert Opinion

Mr & Mrs Smith

James Lohan & Tamara Heber-Percy, Co-founders Mr & Mrs Smith
What is the most important thing money can't buy?
James -
A cure for jet lag.
Tamara - True emotion. Now we have children, I love seeing their faces when they see or experience something new while travelling. I'm reliving the excitement and discovery of travel through them.
Read James Lohan and Tamara Heber-Percy's Expert Opinion

Loh Lik Peng

Loh Lik Peng - Hotelier
What is the most important thing money can't buy?
Good company. This is what travel and good experiences are all about. Much better to share it with someone special.
Read Loh Lik Peng's Expert Opinion

Gordon Campbell Gray

Gordon Campbell Gray, founder of Campbell Gray Hotels
What is the most important thing money can't buy?
As with all things in life what you make of the trip cannot be bought - this has to come from within.
Read Gordon Campbell Gray's Expert Opinion

Graham Turner

Graham Turner , CEO Spicers Group
What is the most important thing money can't buy?
The attitude you have in different countries and cultures and environments. Even some of the least comfortable cities, for example Delhi, can be a great cultural experience.
Read Graham Turner's Expert Opinion

Jeremy Goring

Jeremy Goring, Chief Executive, The Goring Hotel, London

What is the most important thing money can't buy?
Good company!
Read Jeremy Goring's Expert Opinion

Paul Kerr

Paul Kerr, CEO Small Luxury Hotels of the World
What is the most important thing money can't buy?

If you behave badly or disrespectful, no matter how much money, you have you won't get the best of the people or the best of the location.

Read Paul Kerr's Expert Opinion

Ted Teng

Ted Teng, President and CEO, Leading Hotels of the World

What is the most important thing money can't buy?
You cannot buy genuine caring and comfort. I stayed at Ritz Paris and when I checked-in and went to my room, there was an 8x10 framed photo of my family. There is nothing like travelling around the world on business, walking into a hotel room and seeing a photo of your family. Money can't buy this kind of thoughtful gesture.
Read Ted Teng's Expert Opinion

Stephen Brandman

Stephen Brandman, Co-founder, Thompson Hotels
What is the most important thing money can't buy?
A good meal...sometimes the most expensive is disappointing and the least expensive is the best...
Read Stephen Brandman's Expert Opinion
Kit Kemp, Co-founder Firmdale Hotels
What is the most important thing money can't buy?
Ensure you get fantastic weather!
Read Kit Kemp's Expert Opinion
 

William Heinecke

William Heibecke, Owner, Anantara Resorts & Spas

What is the most important thing money can't buy?
An 'experience of a lifetime' - you don't need money to create a life long memory, just a special moment in time.
Read William Heibecke's Expert Opinion

Jay Martens

Jay Martens, Founder of Lucioles and Blossom Japan
What is the most important thing money can't buy?
A moment of sheer splendour! Seeing the sunrise on top of the Ananda temple in Bagan Myanmar, just like Marco Polo would have done many centuries ago. It felt like I could feel life in the rays of the sun.
Read Jay Martens' Expert Opinion
Sant Singh Chatwal
Sant Singh Chatwal, CEO & Chairman of Hampshire Hotels & Resorts
What is the most important thing money can't buy?
Exquisite design
Read Sant Singh Chatwal's Expert Opinion

Larry Pimental

Larry Pimental, President & CEO Azamara Club Cruises
What is the most important thing money can't buy?
100%  safe travel
Read Larry Pimental's Expert Opinion

Anthony Lark

Anthony Lark, Group Director & General Manager, Trisara, Phuket, Thailand
What is the most important thing money can't buy?
Finding the true culture of places you visit
Read Anthony Lark's Expert Opinion

Claus Sendlinger

Claus Sendlinger, CEO & President Design Hotels

What is the most important thing money can't buy?
The perfect moment
Read Claus Sendlinger's Expert Opinion

Steve Odell, Senior Vice President Asia Pacific, Silversea

What is the most important thing money can't buy?

The personalities, colours, tastes and surprises you encounter along the way.

Read Steve Odell's Expert Opinion
John Spence, Chairman & Founder, Karma Group
What is the most important thing money can't buy?
A beer on the beach as the sun goes down. The beach and the sunset are free.
Read John Spence's Expert Opinion
Grant Hunt, Founder ANTHOLOGY, The Traveller's Collection
What is the most important thing money can't buy?

A good sky for my photography.

Read Grant Hunt's Expert Opinion
So there you have it, the best in the business have shared what to appreciate in the
world of luxury travel.
Posted 19/12/11
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